Big button indeed
Posted on Thursday, February 9, 2006
at 8:43 AM
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I finished writing about the simple days when just putting a button on a web page was cool, and then I discovered this do it yourself commercial editor. Not only is this inspired advertising (I just paid more attention to Old Spice than at any time since the 1970s), but this type of tech has amazing possibilities for ... um ... social computing. Yeah, that's it.
(Thank you MIT Advertising Lab)
What do RSS readers and urinals have in common?
Posted on Sunday, January 29, 2006
at 5:21 PM
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If you are a regular reader of the MIT Advertising Lab blog, you already know the answer. They are both locations for innovative advertising models. Most blogs tend to follow the crowd and the general buzz, but I never know what to expect when a new post from this unique blog appears in my RSS reader. My favorite post from the recent past was a plan to introduce heat activated urinal billboards or HAUB as they're known in the bathroom advertising industry. To return to the Internet theme of this blog, there have also been great posts on ads in RSS readers and Google Maps.
Google Destruction?
Posted on Monday, December 5, 2005
at 11:06 AM
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Google launches beta of database that may capture a sizeable portion of the classified ads market, and three weeks later Verizon announces the sale of its yellow pages division. Coincidence?
